Build Your Brand
Good graphic design is about presenting a consistent image to your potential customer that delivers, over time, the desired mental positioning of your organisation.
This is the start of your organisations brand building.
Graphic Design Helps Build a Brand
Good graphic design is about presenting a consistent image to your potential customer that delivers, over time, the desired mental positioning of your organisation. This is the start of your organisations brand buildingGordon Birchall
Graphic Design is something which drives advertising and attracts us to brands. Graphic Design is the visual representation that gives potential customers a subliminal mental positioning of the brand of a company.
Graphic design is not just ‘pretty pictures’ – it is a market concept for delivering strong, consistent messages with impact.
Your company brand isn’t just your company logo. It is the consistency of seeing that logo on all marketing material – each consistent with certain graphic design standards, such as brand fonts, message tone and colours. Delivering consistency to your audience through graphic design is key to good branding.
Graphic design is an important element in setting the tone for your company brand, and should work for customers, employees, shareholders and other stakeholders too.
Graphic Design and Print Menu
Cards, letterheads, comp slips, etc.
Brochures, company reports, prospectus, etc.
Flat or folded leaflets and flyers.
Exhibition stands & signage.
Posters, banners, etc.
Printed mugs, pens, stickers, etc.
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